New image, get noticed, get sales
“A brand is a voice and a product is a souvenir. “
The way customers think about your brand is how they view your company as a whole – from logo to product to price to support. It defines you.
A major part of marketing is brand awareness and how people relate to it. Even minor things like logo, website layout or your online appearance can affect how people will view you, especially when they first interact. First impression can be everything and how you present yourself can be the difference between reading on or moving on.
Maybe you feel you are not capturing the excitement of your innovation? Maybe you are feeling your identity is too corporate which is not appealing to your customer base? Maybe you are bored with your current branding?